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Webster Scale Service was
started in the mid 1960’s by Russell and Doris Shoemaker. Their role in
business began as a simple scale repair business that repaired and
serviced all makes of small and medium capacity scales. These scales
were all mechanical scales. Our primary service coverage area was South
Dakota and North Dakota. All work was performed by Russell and one
employee, with Doris answering the phone and performing bookkeeping
duties.
As our company entered the
1970’s, we started installing a few new livestock scales, and some new
truck scales. As we encountered these new installations, we started to
hire development contractors and concrete contractors to develop the
scale sites, and pour the concrete for the scale foundations. Business
was good, projects were being completed, with the exception of
occasional dimensional mistakes made by concrete crews. When these
mistakes were made it was basically a no fault situation. The
contractors we were using simply did not understand how tight the
tolerances are on the scale designs that they were constructing the
foundations for. Our company was not large enough to have a supervisor
on site at all times, subsequently many times when we got there with the
scale, the piers or the anchor bolts were installed incorrectly, and
there was no chance of getting the cement contractor to come back and
fix their work. These situations left us in uncomfortable positions with
our customers from time to time. At the same time this was happening the
digital weight indicator was invented and the scale industry was about
to change dramatically. With the invention of the digital weight
indicator, there were a lot of scale companies in business that had no
experience with anything digital, and Russell was one of them.
In 1976, Russell asked
Roger if he would come and work with him to help expedite the learning
curve with the new digital equipment, and improve new sales. In 1977 the
company was reorganized as a partnership with Roger and Russell
Shoemaker as partners, three employees, and Doris running the office. At
this time, the company was engaged in selling and servicing motor truck
scales and livestock scales in South Dakota, North Dakota, and
Minnesota. We were selling a couple of different brands of scales,
because we were having trouble with quality control issues coming from
the factory.
In 1984, there was a major
change in the way that Webster Scale Service operated. After much
deliberation and lengthy research, Roger and Russell decided to start up
our own concrete crew to construct our own concrete foundations. This
new service that we were providing greatly enhanced our business.
Another major enhancement to our business was the fact that we started
manufacturing our own line of truck and livestock scales. These two key
enhancements were a great boost to the quality of our products, and the
prosperity of our business. We now controlled every facet of new
construction, and our destiny with our customers.
In 1987 Webster Scale
Service was once again reorganized. Webster Scale Inc was incorporated
in the Great State of South Dakota. These were very prosperous times for
the company. As the 80’s were waning and the 90’s were starting, Roger’s
sons began working with the business as they completed their education.
In the 1990’s there was a major scale sales boom. We took complete
advantage of this fact. Our business and our coverage area grew
immensely during this time. We sold and installed livestock, motor
truck, and railroad track scales in a corridor from Montana to
Wisconsin, and Canadian border to Texas. All of our projects were sold
turn key. Several projects in Texas and Kansas involved a lot of
demolition and excavation. When we were awarded these projects, we had a
new decision to make. We decided to invest in the machinery to allow us
to continue performing our projects turn key. Excavators, trucks,
trailers and other demolition equipment were purchased to complete these
projects. By the end of the 1990’s Webster Scale Inc was in full swing
completing projects in Ethanol Plants, Beef Packing Plants, Sale Barns,
Grain Handling facilities, and Gasification Plants from Friona, Texas to
Bottineau, North Dakota.
With the turn of the
century, Webster Scale Inc was starting to feel a sudden decrease of new
scale sales and service. We attributed a large share of this slow down
to the fact that grain handling facilities were being regionalized
throughout the area. As farmers started purchasing semi-tractor trailer
units, elevators started closing down their small facilities, and gave
farmers incentives to haul their grain to large handling facilities.
Webster Scale Inc was now faced with a new dilemma.
Instead of downsizing our
equipment fleet and laying people off, we decided to steer a portion of
our equipment and people in the direction of the heavy highway and
commercial construction areas. The first few years were a learning curve
for our company, but our passion for completing top quality projects,
and our dedication for the satisfaction of our customers blazed the way
for us during this time. One of the larger projects that we worked on
during this time frame was the Eastern Dakota Expressway from Groton, SD
to Summit, SD. To date we have worked on every phase of that project.
One of the key facts that helped us through this project was our ability
to listen, learn, and work together with the Department of
Transportation personnel. Another key factor in this project was our
ability to hire quality people, and to promote from within our company.
The most important factor in this success is that we are continuing to
increase our efficiency, by better tracking our job costs for each
project that we work on. We feel that by continuing the growth of our
employee’s knowledge and skills, and improving the efficiency of our
operation, we can sustain continued growth, and profitability of our
company.
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